Program Overview
The Business in the Luxury Sector program immerses students in Milan’s dynamic world of entrepreneurship and luxury business. Participants gain hands-on experience exploring global economics, business strategy, and the Italian approach to high-value markets. Through workshops, company visits, and team projects, students learn how luxury brands operate, innovate, and compete on a global scale, developing practical business skills and strategic thinking.
Program Highlights
- Work with brands like Dolce & Gabbana, Riva Yachts, Spring Studios & Events, Cipriani
- Entrepreneurship and startup workshops covering business modeling, validation, and pitching
- Insights into global economics within the European context
- Visits to leading luxury companies and innovative businesses
- Guest lectures from entrepreneurs and industry leaders (optional)
- Applied team projects culminating in a final presentation
- Exposure to Italy’s luxury design and high-value manufacturing sectors
Program Modules
1. Italian Business Model & Made in Italy Strategy
- Understand Italy’s unique approach to luxury business and high-quality production
- Explore market positioning, brand value, and competitive strategy
2. Startup Lab: Idea → Business Model → Pitch
- Develop a startup concept from ideation to presentation
- Learn validation techniques, business planning, and pitching skills
3. Global Economics: EU Context & International Trade
- Study European markets, trade policies, and economic strategies
- Analyze how Italian businesses compete globally
4. Investment Basics & Venture Capital (Optional)
- Introduction to venture funding, investment strategies, and startup financing
- Understand how investors evaluate business potential
5. Sustainability & Supply Chain Excellence (Optional)
- Learn sustainable practices in luxury production
- Explore supply chain management and operational efficiency
Accommodation & Tuition
Residential Program
- Accommodation: 3–4 star hotels or student residences (subject to availability)
- Full board: Breakfast, lunch, and dinner included
- Tuition: fees may vary based on optional services and duration
Two Week Experience - €6062.50
July 5 – July 18, 2026
Day Program
Two Week Experience - €3562.50
July 6 – July 17, 2026